$Who Earns What

How much does a sales representative make?

US Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel

Answer: A typical sales representative in the United States makes $69,990 a year (median, May 2025, US Bureau of Labor Statistics).

Yearly pay of a typical person doing this job in the US
$69,990

Line up 100 people; this is the one in the middle (median). about 1.3 million people work in this job. Well above the US-wide typical pay ($50,980).

Lower earner
$37,980
10th from the bottom of 100
Typical person
$69,990
Right in the middle (median)
Higher earner
$148,840
10th from the top of 100

If 100 people had this job

Lowest at bottom-left, highest at top-right

Hover over a person to see their yearly pay

50 of 100
more than half

Sales representative pay in the United States (May 2025, median and spread)

Sales representative pay in the United States (May 2025, median and spread) — Data: US BLS OEWS, May 2025
Lower earner (10th from bottom)Typical person (median)Higher earner (10th from top)People in this job
$37,980$69,990$148,840about 1.3 million
States where sales representatives earn the most (median, May 2025)
StateTypical person (median)People in this job
New York$92,190about 81,000
Massachusetts$83,760about 32,000
California$80,850about 156,000
Washington$79,920about 19,000
Colorado$79,810about 38,000

Why does pay differ?

In the US, pay can depend on experience, sales results, and whether the plan includes commissions or bonuses. It also varies with the service industry, employer, and location; specialized knowledge or credentials may matter in some fields.

What if you lived in a different state?

Pay varies a lot by state in the US
Whole US$69,990
New York$92,190
Massachusetts$83,760
California$80,850
Washington$79,920
Colorado$79,810
Arkansas$50,570
West Virginia$50,240
Mississippi$48,440

Top 5 and bottom 3 states, typical (median) yearly pay.

What does a sales representative do?

Sell services to individuals or businesses. May describe options or resolve client problems. Excludes “Advertising Sales Agents” (41-3011), “Insurance Sales Agents” (41-3021), “Securities, Commodities, and Financial Services Sales Agents” (41-3031), “Travel Agents” (41-3041), “Sales Representatives, Wholesale and Manufacturing” (41-4010), and “Telemarketers” (41-9041).

What's a typical day like?

They contact current or potential customers, ask what they need, and explain service choices, prices, and contract terms. They prepare proposals, keep customer records, and follow up after a sale to help fix problems.

How to get this job

In the US, a high-school diploma or GED is a common starting point, and employers teach the service and sales skills on the job. Some jobs need little experience, while others expect several months to a year.

High school plus some training (preparation level 2 of 5)

Good for people who like leading and selling and keeping things organized.

Did you know?

O*NET reports that 97% of U.S. service sales reps have constant contact with other people at work—this job is truly people-filled!

What about Japan?

Nearly the same job
US
Sales representative (typical)
$69,990
Salesperson (average)
$44,047

The US figure is the median and the Japan figure is the average, so it's not a perfect comparison. Prices differ too.

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Sources and data

Source: US Bureau of Labor Statistics, OEWS May 2025 (bls.gov); descriptions and related jobs from O*NET 31.0. Figures as of May 2025, full-time yearly pay (hourly × 2,080 hours). bls.gov/oes · O*NET OnLine

Pages used for the text

Data: US BLS OEWS, May 2025 · 1 USD = 150 JPY