Who Earns What

How much does a technical sales rep make?

US Sales Representatives, Wholesale and Manufacturing, Technical and Scientific Products
$104,920

a year · about $50 an hour

A typical technical sales rep in the United States makes $104,920 a year, about $50 an hour, about 2.1× a typical US worker (median, May 2025, US Bureau of Labor Statistics).

What do they do?

They call or visit businesses, ask what customers need, then explain or demonstrate a technical product and prepare a quote. They answer questions, follow up after sales, and update records; outside reps often travel to customers.

Did you know? Surprise: “Technical Sales Representative” is an approved U.S. Department of Labor title for a registered apprenticeship.

Is that a lot?

Compared with jobs you know
This job$104,920
Typical worker$50,980
Elementary teacher$63,970
Doctor$244,180
Cashier$32,880

If 100 people had this job

Most earn between $52,600 and $200,440
54 of 100
more than half

How do you become one?

In the U.S., a related college degree—often in biology, engineering, chemistry, or electronics—is the usual route. Employers teach product and sales skills on the job, and registered apprenticeships are another path; most start after college.

School needed: Usually a bachelor's degree

Good for people who like leading and selling and keeping things organized

Why does pay differ?

In the U.S., pay depends on the product, the kind of employer, and the region. Many reps get a salary plus commission or bonuses tied to personal, team, or company sales; experience and useful technical knowledge can also make a difference.

Where does it pay most?

Highest in Colorado ($135,000), lowest in Arkansas ($71,830).

See every state
Whole US$104,920
Colorado$135,000
New Jersey$131,360
Kansas$130,850
New York$129,410
Georgia$128,850
Wisconsin$78,480
Oklahoma$72,480
Arkansas$71,830

Top 5 and bottom 3 states, typical (median) yearly pay.

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Who earns more?

In Japan, a machine salesperson averages $43,960. Technical sales rep salary in Japan

Data table and sources
Technical sales rep pay in the United States (May 2025, median and spread) — Data: US BLS OEWS, May 2025
Lower earner (10th from bottom)Typical person (median)Higher earner (10th from top)People in this job
$52,600$104,920$200,440about 285,000
States where technical sales reps earn the most (median, May 2025)
StateTypical person (median)People in this job
Colorado$135,000about 4,000
New Jersey$131,360about 6,000
Kansas$130,850about 2,000
New York$129,410about 11,000
Georgia$128,850about 6,000

Official definition: Sell goods for wholesalers or manufacturers where technical or scientific knowledge is required in such areas as biology, engineering, chemistry, and electronics, normally obtained from at least 2 years of postsecondary education. Excludes “Sales Engineers” (41-9031).

Source: US Bureau of Labor Statistics, OEWS May 2025 (bls.gov); descriptions and related jobs from O*NET 31.0. Figures as of May 2025, full-time yearly pay (hourly × 2,080 hours). bls.gov/oes · O*NET OnLine

Pages used for the text

Data: US BLS OEWS, May 2025 · 1 USD = 150 JPY