Who Earns What

How much does a PR manager make?

US Public Relations Managers
$146,910

a year · about $71 an hour

A typical PR manager in the United States makes $146,910 a year, about $71 an hour, about 2.9× a typical US worker (median, May 2025, US Bureau of Labor Statistics).

What do they do?

They review press releases and meet with staff to plan messages or events. Later, they may arrange an interview, prepare an executive’s speech, or check sensitive wording with a lawyer.

Did you know? A PR manager’s words can have legal consequences, so they may need to check public statements with company lawyers before release.

Is that a lot?

Compared with jobs you know
This job$146,910
Typical worker$50,980
Elementary teacher$63,970
Doctor$244,180
Cashier$32,880

If 100 people had this job

Most earn between $82,410 and $284,990
48 of 100
not many

How do you become one?

In the U.S., earn a bachelor’s degree in public relations, communications, or business; some employers prefer a master’s. Then build several years of related experience, often as a PR specialist; certification is optional and requires an exam.

School needed: Usually a bachelor's degree

Good for people who like leading and selling and keeping things organized

Why does pay differ?

In the U.S., pay can vary with experience, location, and the employer’s industry. Certification is optional, and some managers work long weeks.

Where does it pay most?

Highest in District of Columbia ($197,600), lowest in Alabama ($98,210).

See every state
Whole US$146,910
District of Columbia$197,600
New York$180,880
Virginia$176,340
New Jersey$174,980
Massachusetts$171,740
Kentucky$112,320
South Carolina$104,920
Alabama$98,210

Top 5 and bottom 3 states, typical (median) yearly pay.

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Who earns more?
Data table and sources
PR manager pay in the United States (May 2025, median and spread) — Data: US BLS OEWS, May 2025
Lower earner (10th from bottom)Typical person (median)Higher earner (10th from top)People in this job
$82,410$146,910$284,990about 75,000
States where PR managers earn the most (median, May 2025)
StateTypical person (median)People in this job
District of Columbia$197,600about 7,000
New York$180,880about 8,000
Virginia$176,340about 3,000
New Jersey$174,980about 2,000
Massachusetts$171,740about 2,000

Official definition: Plan, direct, or coordinate activities designed to create or maintain a favorable public image or raise issue awareness for their organization or client.

Source: US Bureau of Labor Statistics, OEWS May 2025 (bls.gov); descriptions and related jobs from O*NET 31.0. Figures as of May 2025, full-time yearly pay (hourly × 2,080 hours). bls.gov/oes · O*NET OnLine

Pages used for the text

Data: US BLS OEWS, May 2025 · 1 USD = 150 JPY